Enhancing fan experience at Camp Randall

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Posted: Thursday, August 29, 2013 --- 10:03pm

If you've been to a football game, you know there's no comparison to watching it live versus watching it at home. You have the noise, the excitement, and fans yelling at ref for a questionable call. It all adds to the overall experience. But up until now, there was one thing you could see on your couch, you couldn't see in person.

"When you're watching a play and you see something fun, see something exciting, one of the first things you do is look at the video and are like "let's see that again” says University of Wisconsin Associate Athletic Director Justin Doherty.

Up until now, Big Ten stadiums, like Camp Randall, could only show one replay. And it could be no less than 75 percent of the real-time speed. Even more, when a play was controversial, the stadium was discouraged from replaying it. But, Wednesday, the Big Ten Conference announced it's lifting restrictions on replays inside stadiums. It's a move UW has been anticipating.

“I think the conference is making a great decision to allow that to happen now” says Doherty. "I think the conference as a whole is interested in making the environment in venue as exciting as it can be."

So not only will UW fans be able to admire Camp Randall's new video board, they'll be able to admire it while watching unlimited replays.

"We can replay the same play. If we've got two different angles from it, we can potentially do two different angles” says Doherty.

So grab your jersey and foam finger and get ready for a new, unique experience come August 31 at Camp Randall.

"I think that's part of the fun of being in the stadium. You get to scream and yell and enjoy it and have fun with your friends and if showing a replay will contribute that that, then we're interested in that” says Doherty.

To add even more to the overall fan experience, Doherty says UW is currently working on improving connectivity in not just Camp Randall, but other venues like the Kohl Center, to allow fans to quickly send pictures, tweets, texts and share their game experience with friends and family.

UW takes on UMass this Saturday, August 31 at Camp Randall. Kickoff is set for 11am.

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