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Red Cross Beach Days July 5-9

Posted Wednesday, June 22, 2011 --- 11:29 a.m.

Press Release from the Red Cross:

Help Save Lives and Celebrate Summer By Donating Blood at the 11th Annual Beach Days

MADISON, Wis. (June 22, 2011) –Holiday weekends, like Independence Day, can prove to be extra challenging for collecting blood. With busy summer schedules and schools being out of session, blood donations often decline. Following the holiday weekend, the American Red Cross invites Madison-area donors to the 11th Annual Beach Days event from July 5 through July 9.

“This is a great opportunity to help boost the summer blood supply following the extended holiday weekend,” said Greg Novinska, CEO of the American Red Cross Badger-Hawkeye Blood Services Region. “Our goal is to collect more than 600 blood and platelet donations through the five-day event.”

Beach Days kicks off on Tuesday, July 5 with a special blood drive at the Sheraton Hotel. Enjoy refreshing lemonade, fresh fruit, sandwiches and baked goods! All presenting donors will receive a free t-shirt and a chance to win great raffle prizes.

Beach Days Kick-Off Blood Drive
Tuesday, July 5 from 11:30 a.m. to 5:30 p.m.
Sheraton Hotel, John Nolen Drive

From Wednesday, July 6 through Saturday, July 9, Beach Days continues at the Madison East and Madison West Blood Donation Centers where blood and platelet donors will enjoy a fun, tropical environment and special treats such as hot dogs, ice cream, fruit and cookies. All presenting donors will have the chance to win great raffle prizes such as PDQ gas cards, gift certificates from Brennan’s, Papa Murphy’s, New Concepts Salon, Panchero’s Mexican Grill along with tote bags filled with beach gear and more.

During the five-day event, all presenting donors will receive a voucher for one free game of bowling at Bowl-A-Vard Lanes in Madison along with a box of Girl Scout cookies donated by the Girl Scouts of Eastern Iowa and Western Illinois, while supplies last. Presenting donors 21 years of age and older will be entered to win a trip for 4 to Orlando, Florida!

Beach Days is sponsored by NBC15, which will provide ongoing coverage of the event as the exclusive television sponsor.

Beach Days Blood Donation Opportunities
Madison East Blood Donation Center
2109 Zeier Road, Madison
Wednesday, July 6 from noon to 6:30 p.m.
Thursday, July 7 from noon to 6:30 p.m.
Friday, July 8 from 8 a.m. to 2:30 p.m.
Saturday, July 9 from 7:30 a.m. to 1 p.m.

Madison West Blood Donation Center
4860 Sheboygan Avenue, Madison
Wednesday, July 6 from 8 a.m. to 1 p.m.
Thursday, July 7 from 8 a.m. to 6 p.m.
Friday, July 8 from 8 a.m. to 1 p.m.
Saturday, July 9 from 8 a.m. to noon

Platelets – a clotting component of blood –have a shelf-life of only 5 days, making it especially important for the supply to be constantly replenished. To find out if you are eligible to donate platelets, please call 1-800-RED CROSS (1-800-733-2767).


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