Soup’s On! campaign supporting area restaurants for 3rd season

Soup’s On! has become a new tradition of supporting local restaurants with its third soup season underway now.
Soup's On! supporting Dane County restaurants returns for 3rd season
Published: Nov. 1, 2022 at 5:49 AM CDT
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MADISON, Wis. (WMTV) - A Dane County organization is turning up the heat this fall, making it their mission to encourage residents to not only shop local, but eat local.

Soup’s On! returns to the Madison area for its third season, where each week new restaurants take part in the project preparing fresh homemade soup. The frozen quarts make their way to FEED Kitchens where customers can pick them up (or have them delivered) each Tuesday and enjoy at home!

All of the proceeds go directly to the area’s restaurant industry. Last year with the community’s support more than $83,000 was raised. Dane Buy Local alongside FEED Kitchens also offers an option at check-out to donate a quart of soup to Healthy Food For All, a program that helps Dane Co. families have access to healthy food.

Soup is available for order Wednesday through Saturday with pick-up (or delivery) the following Tuesday. Twenty-five restaurants, most of which are in Dane County, will take turns making homemade soups on a weekly-basis for a rotating menu selection.

“We have a lot of regulars that come back every week and just want to know what’s new, what’s going on,” laughed Meghan Stern, membership and sponsorship development with Dane Buy Local. “...And just to thank us every week for having the program going so that they have this opportunity.”

New this year, baked goods from FEED Kitchens are available! “Cookies is a new addition that’s been something the community has been asking for for years,” said Stern. “So it’s a really good collaboration for us, for FEED Bakery, which is a bakery training program that runs out of FEED Kitchen.”

Pick up is located at FEED Kitchens, 1219 N. Sherman Ave., Madison, from 4-5:30 p.m.

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