Pain on Every Street

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POSTED: Monday, October 6 at 4:40 p.m.

Since the opening bell, it has been another rough day on Wall Street. And this market affects everyone. No matter what street you live on.

"This was not about wall street it is about them, their neighbors and their neighborhoods," said House Majority Leader Steny Hoyer recently in a news conference.

"Hi. Jim how are you doing? I'm doing pretty good. Keeping your eyes off the market right?" said financial adviser John Scherer Monday afternoon after answering a phone call.

Scherer has been in financing since 1994 and says this market slow down should not surprise anyone.

"Once out of every five years we have a down year and once every ten or 15 years we have a serious down year," he said.

And as the bear markets take over. Their business gets busy.

Stated Scherer, "When everything is going up and no matter what you do everybody is making money, people don't feel like they need professional advice."

But now they do. And the advices he gives is simple. First , don't make rash decisions.

"It is best for people to not make moves than it is for them to make moves."

Don't panic.

"This is not the time to be getting out."

And have a plan.

"Make sure that you have a thought out plan for the long term. Don't react to short term market swings," added Scherer. "And stick to that plan."

Stick to it even as the markets worry all of us, on every street.

Scherer says the market fluctuations that we see now are psychological as people panic, and patience is the key to making money in the stock market.

He recommends a minimum of a five to ten year financial plan.